Effective Date: August 1, 2025

1. Introduction

Digital Advantage Group Inc. (“DAGI”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use our services, visit our website, or interact with us. This policy applies to residents of Ontario, Canada, and complies with applicable privacy legislation, including the Personal Information Protection and Electronic Documents Act (PIPEDA) and Ontario's privacy laws.

By using our services or providing us with your personal information, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy.

2. Definitions

Personal Information: Information about an identifiable individual, including but not limited to name, address, email address, telephone number, date of birth, financial information, and identification numbers.

Services: The products, services, website, applications, and other offerings provided by DAGI.

Third Party: An individual or entity other than you or DAGI.

3. Information We Collect

We may collect the following types of personal information:

3.1 Information You Provide

  • Contact information (name, email address, phone number, mailing address)
  • Account credentials (username, password)
  • Payment information (credit card details, billing address)
  • Demographic information (age, gender, location)
  • Communications with us (emails, chat messages, customer support inquiries)

3.2 Information Collected Automatically

  • Device information (IP address, browser type, operating system)
  • Usage data (pages visited, time spent, clickstream data)
  • Location data (if you enable location services)
  • Cookies and similar tracking technologies

3.3 Information from Third Parties

We may receive information about you from third parties, such as social media platforms, business partners, marketing agencies, or publicly available sources, where permitted by law.

4. How We Use Your Information

We use your personal information for the following purposes:

  • To provide and improve our Services
  • To process transactions and fulfill orders
  • To communicate with you about your account or our Services
  • To send marketing communications (with your consent)
  • To respond to your inquiries and provide customer support
  • To personalize your experience and deliver relevant content
  • To analyze and improve our website and Services
  • To detect, prevent, and address fraud, security issues, and technical problems
  • To comply with legal obligations and enforce our policies

5. Disclosure of Your Information

We may share your personal information in the following circumstances:

5.1 Service Providers

We may share your information with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, customer service, and marketing assistance.

5.2 Business Transfers

In the event of a merger, acquisition, financing, sale of assets, or bankruptcy, your personal information may be transferred to the acquiring entity.

5.3 Legal Requirements

We may disclose your information when required by law, court order, or government regulation, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

5.4 With Your Consent

We may share your information with third parties when you have given us explicit consent to do so.

6. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When your information is no longer needed, we will securely delete or anonymize it. Retention periods may vary based on the type of information and the purpose for which it was collected.

7. Security Measures

We implement reasonable administrative, technical, and physical security measures to protect your personal information from unauthorized access, use, disclosure, alteration, or destruction. However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Your Privacy Rights

Under applicable privacy laws, you have the following rights:

  • Access: Request access to the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information, subject to legal obligations
  • Objection: Object to the processing of your information for certain purposes
  • Withdrawal of Consent: Withdraw your consent at any time, where processing is based on consent
  • Complaint: File a complaint with the Office of the Privacy Commissioner of Canada

To exercise these rights, please contact us using the information provided in Section 13 below.

9. Cookies and Tracking Technologies

We use cookies, web beacons, and similar tracking technologies to collect information about your browsing activities and preferences. Cookies are small data files stored on your device that help us improve our Services and your experience. You can control cookies through your browser settings, but disabling cookies may limit your ability to use certain features of our Services.

10. Third-Party Services and Links

Our Services may contain links to third-party websites, applications, or services that are not operated by us. We are not responsible for the privacy practices of these third parties. We encourage you to review their privacy policies before providing them with any personal information.

11. International Data Transfers

Your personal information may be transferred to and processed in countries other than Canada, including countries that may not provide the same level of data protection. When we transfer your information internationally, we ensure appropriate safeguards are in place to protect your information in accordance with applicable privacy laws.

12. Children's Privacy

Our Services are not intended for individuals under the age of 18. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us, and we will take steps to delete such information.

13. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of any material changes by posting the updated policy on our website with a new effective date. Your continued use of our Services after such changes constitutes your acceptance of the updated Privacy Policy.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at:

DAGI

Address: 127 Consortium Crt., London, Ontario, N6E 2S8
Email: privacyofficer@dagi.ca
Phone: (226) 781-3244

Privacy Officer: Jeff Wong, CEO

15. Consent

By using our Services and providing us with your personal information, you consent to the collection, use, and disclosure of your information as described in this Privacy Policy. If you do not agree with this Privacy Policy, please do not use our Services or provide us with your personal information.